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  • The individuals who post here work at Intuit and are some of the best and brightest. The opinions expressed here, while probably right and certainly smart, are their own, and are not necessarily reviewed in advance by anyone but the individual author. Sometimes, the author is audacious and decides to post an opinion without a buddy reviewing it, and at other times, he or she may seek counsel of a friend. Regardless, these opinions do not necessarily reflect the view of Intuit or any other person or company. Although, since these people are smart to begin with, Intuit might agree with them - or might not.
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February 06, 2006

Telling a business you will be rating them

So whenever I use a new business I always talk about how I work on the Zipingo product for Intuit.
For example, I was seeing a new doctor and when he asked what I did, I proceeded to tell him about Zipingo.

I told him how Zipingo allows users to and helps users make better decisions about where to spend their .

I also told him that I'll be posting a review and rating about my visit today.

You could see his mind making the connection that his actions in our visit today would be exposed for other people to read.

I ended up having a great experience with the new doctor, so I'm not sure if this was his normal self or if he was being on his best behavior.

It brings up some interesting aspects of being able to put a business on notice before they provide a service to you.

~ Todd Goodyear


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I agree with Peter on allowing the comments of the owner/rep. But, I think you should probably do it on a per-rating basis and limit the number of responses (like eBay). There are a ton of problems that could come about if it's not a limited amount. But, there is the need for that communication.


I think a business should be notified. AND I think there should be a comment line for the owner/representative to respond to the comment. If its a good review perhaps he/she might post that they gave the waitress an extra reward (or whatever). On the other hand if the review was lousy, an owner might be able to redeem him/herself by making amends. (Sorry for the bad expierence, call me and we'll have you eat at 50% off the next time - or whatever)
There are always two sides to every story. To only allow one side to be told seems unfair, unreasonable and in this time & age with anonimity guaranteed a little silly. Let's hear the whole stories.

E. Craig Crawford

Putting a business on notice that you will be posting a review of their service may ensure a great experience for you while you're there, but will the review accurately convey what others can expect when visiting that business?

Reviewers, such as those who rate restaurants, are typically anonymous to ensure they do not receive special treatment while there. Personally, I would be hesitant to post a review of a business that knew beforehand that I intended to review their service.

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